1. Generate new knowledge to inform the development of an analytical framework around the concept of the ‘connected worker’ and the ‘connected economy’.
  2. Maximising knowledge exchange and co-produced research with relevant communities.
  3. Establish a new Data Observatory as a one-platform library of national and international resources for decision-makers connecting with UK Industrial Strategy and welfare policy.
  4. Initiate an Innovation Fund providing financial support for new research initiatives and methodological approaches, enabling international exchanges and extensive dissemination.
  5. Provide a strong career development programme for mid and early career researchers through mentoring and staff development, internships and summer schools.
  6. Ensure the long-term sustainability of the centre by developing an MSc in People Analytics informed by Digit research.